ghd were the first hair straightener brand to hit the market over a decade ago. [8] The brand quickly took off organically, and the company did not even begin advertising until two years after its launch. Apparently the GHS hair straighteners are made in the same place as the GHD's - they look the exact same. [14] The sale was completed on 21 November 2016. £87.20 £109. [15], 2011 – ghd V Gold Series Styler was launched. 25/11/2020 Alfa Italia/GHD/Remington. Because everyone deserves a Good Hair Day. Innovative Styling Portfolio ghd launches into new categories: hairdryers in 2012 with ghd air®, followed by curling in 2014 with ghd curve®. [4][5], Martin Penny, Gary Douglas, Susan Powls and Robert Powls founded ghd in January 2001. Shiver Mode is a feature that GHD straighteners have built in in all models after the GHD 3.1b. Craft curls, waves or poker-straight hair with ghd’s range of hair straighteners. purple ghd, ghd precious etc. With my previous ghds I’ve got an heat mat included within the box so I wasn’t sure I’d love the heat guard but it’s very effective. The ghd range continues to be incredibly popular and sales show no sign of slowing down. The good thing about independent ghd repair companies such as our is that you know we repair even the older models of ghd so even the early ghd, 3.1b and original SS model that is not a problem. The hair tool he created consisted of metal teeth which the user would use to comb through the hair; these worked but would not be considered … ghd has continued to be a leader and innovator in hair styling with its range of professional brushes, ghd Style styling products and the launch of its first hairdryer, ghd air™. Legend has it that customers turned up at ghd HQ banging on the door, desparately looking for straighteners for Christmas. I think where Cloud 9 really come out on top are with their adjustable temperature that you can change from 100 to 220 degrees Celsius. The LED panel shows you what temperature the straighteners are set at allowing you to easily and quickly adjust it up or down … The humble hair straightener some say can date right back to 1872 Mar 5, 1902. They are still one of the most popular and trusted brands out there today, although they now have a lot more competition from other companies like Cloud 9.. [22][23], In October 2011, ghd launched the "Scarlet Collection" with Perry as the face of the campaign, and photos shot by renowned photographer David LaChapelle. [26] The company produces a limited edition pink hair iron every year, with £10 of the sale price being donated in support the charity. He approached Gary Douglas and Martin Penny and together they acquired the production and distribution rights for the iron. [8], In May 2004, ghd entered the market in North America, bringing its total worldwide sales generating £37 million in revenue. Agata82 . [6][7] The three collaborated to buy the rights to a hair straightening iron from an inventor in South Korea. Get it Tuesday, May 19. They have come a long way since their original ghd … ", "Ghd launches twisted fairytales ad campaign", "Katy Perry Poses for Snow White-Themed Ad Campaign", "Katy Perry fronts ghd's Scarlet Collection campaign", "Support Breakthrough Breast Cancer with ghd", "Mama's Night Out at Sephora Redefines a "GHD" (Good Healthy Dome)", https://en.wikipedia.org/w/index.php?title=Good_Hair_Day&oldid=989594020, Articles with a promotional tone from July 2020, Creative Commons Attribution-ShareAlike License, Martin Penny, Gary Douglas and Robert Powls, This page was last edited on 19 November 2020, at 22:10. My last pair of their straighteners were sadly the ones that became geographically-aware, but they’d performed perfectly for over a year before that. Will the Dyson Corrale come out on top? I did a bit of research ALOT of review reading and settled on the Remington Pearl Straighteners. 00. In 2011, ghd launched a new 'gold styler', their most advanced hair straightener to date and also entered the hair dryer market with the launch of the ghd air. Good Luck Capital, a British Private Equity for £160 million come out silky and smooth, no. ’ t be fooled: hair straighteners are made in the same place as the of. Them now cut quite sort at ghd HQ banging on the door, desparately looking for straighteners for short fine... And settled on the Remington Pearl straighteners fly off the shelf and demand was such that ghd started. To be quite common particularly in the newer MK4 models which actually utilize a rated... 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